Essential tips to make the most of your next overlanding event or expo.
It might surprise you to learn that, despite the recent boom in overlanding, there’s no “official” metric to measure its popularity. Growth is mostly estimated – and largely by looking at event attendance.
For a little perspective: At the first-ever Overland Expo event back in 2009, less than 1,000 folks gathered in Prescott, AZ to share their love of adventure travel. This year? A whopping 30,000 people passed through the gates, making the 2023 Overland Expo West the company’s largest event on record.
It’s worth noting these people didn’t just show up and ogle each other’s overlanding rigs, either. They engaged with hundreds of exhibitors, presenters, trainers, and even journalists. They packed their schedules with classes and demos, watched slideshows and took notes during films. And yes, they ogled each other’s overlanding rigs – but they did so while swapping stories, sharing advice, and gushing over their favorite gear recommendations.
As you can probably guess, a lot goes on at an overlanding event! It can be easy to get overwhelmed – especially if you’re new to the lifestyle. Thankfully, we’ve got you covered with the essential things you need to know.
Education: Embrace the Knowledge
Attending an overlanding event is a bit like stepping into a massive outdoor classroom where you can expand your knowledge and sharpen your skills. These events – even the more casual ones -- offer a wealth of educational opportunities tailored to all levels of experience.
From hands-on workshops and demos to training sessions covering various topics related to off-road travel, vehicle maintenance, navigation, outdoor survival skills, and more, there’s not only a little something for everyone, but also more than you could ever take in during one trip.
So, choose wisely.
Review the schedules beforehand and really think about which sessions best align with your interests and goals.
If pre-registration is necessary, secure your spot early so you don’t miss out.
Consider coming in with a list of questions for the instructors. You’ll be one of many people looking for insight, and you might only have an expert’s ear for so long.
Camping: Plan Ahead
Many overlanding events offer designated campsites with options for tent camping, as well as rooftop tent and off-grid setups. Some even provide access to amenities and bathroom facilities. (Though, you really should have a plan in place just in case those creature comforts are not available.)
Whatever accommodations you choose, they’re going to play a crucial role in ensuring a comfortable and enjoyable experience.
So, plan and reserve your spot as early as possible.
Check the event's website or registration information to find out the available camping options and any specific requirements for booking.
If it’s not listed online, try to track down a contact number or make a connection on social media. Mix-ups happen, and it helps to have a direct line.
Ensure you have all the necessary camping gear to make your stay comfortable. This includes a tent, sleeping bags or sleeping pads, camp chairs, cooking equipment, and lighting.
Be prepared for different weather scenarios and pack accordingly. Consider both daytime and nighttime temperatures, as well as rain, wind and intense sun exposure.
Budget: Save Up
You may go to an overlanding event with the intention of learning, but you’re sure to leave with some new swag. Vendors are common at these gatherings, and they bring along all kinds of impressive products and accessories related to the lifestyle.
Since it's easy to be tempted by the latest gear, gadgets, and equipment on display, consider setting yourself a spending limit. Making a list of items you want versus what you need can also be helpful.
Most importantly, start saving up in advance. Impulse purchases won’t be your only expense. Travel costs and registration fees must be factored in, as well as additional charges for camping accommodations or reservations, parking, and on-site food.
To help ease the impact on your wallet, consider:
Registering early.
Some overlanding expos and events offer discounts if you lock in your ticket before a certain date.
Everything’s better with friends along for the adventure – including the burden of travel expenses.
Boondocking or backcountry camping.
What better place to get the full overland experience than at an overlanding event? If multiple tiers of camping accommodations are available, consider opting for the less expensive, bare-bones option. You’ll save money and gain experience.
Stocking Up.
Bring your own meals, beverages and snacks so you don’t have to pay a premium for on-site eating.
Locale: Respect the Environment
When attending an overlanding event of any size or scope, it's crucial to consider the locale and adapt to your environment.
If you’re camping on-site, note any specific rules or guidelines provided by event organizers.
Noise levels, campfires, waste disposal – these things are usually regulated. And rightfully so, as Tread Lightly! practices are a core principle of the entire overlanding movement. Be mindful of the impact you have on your surroundings, and show respect by packing out what you pack in.
Additionally, remember that overlanding events often take place in or near local communities.
These residents may not be totally jazzed about big groups of people and their rugged 4x4 rigs rolling into town. This is their home, so treat it like you would your own. Observe posted signage, follow traffic rules, familiarize yourself with any local regulations, be mindful of noise and waste – you know, just be good human. And while you’re at it – spend some of that discretionary budget on the local economy by visiting and engaging with community businesses.
Lastly, brush up on any relevant state laws if you’re crossing borders.
For example, some states require pets to be properly harnessed and buckled in when riding in a vehicle, and you can receive a fine for not complying. More seriously, you can find yourself in very hot water if you’re caught violating regulations regarding weapons or self-defense equipment – and that includes seemingly small-stakes stuff like pepper spray. Be smart and don’t assume your rights; research them.
Networking - Connect and Collaborate
One of the most rewarding aspects of attending an overlanding event is the opportunity to meet like-minded enthusiasts.
Community spirit and engagement really is the name of the game here, so take advantage of it!
Take the time to visit vendor and exhibitor booths, asking questions and learning about their offerings. In addition to gaining some valuable insight, these friendly interactions often lead to discounts or special offers.
Seize the chance to connect with industry experts and experienced adventurers during educational sessions. You’re sure to pick up some valuable knowledge and potentially life-saving skills, as well as build some relationships that might open doors to future learning or travel opportunities.
Make some friends! Adventurous folks are interesting folks. Imagine the places your fellow event attendees have gone and the stories they have to share. Embrace that camaraderie, as it’s a fundamental part of any overlanding event, and indeed the whole lifestyle.